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Karl Hughes, Founder and CEO at Draft.dev talks about content marketing, specifically focused on targeting developers. We discussed some strategies that can be applied and budget for good content marketing along with some use-cases.
Karl's personal site: https://www.karllhughes.com/
Promotion checklist: https://draft.dev/learn/promotion
Low-cost content marketing ideas (forgot to mention this, but might be helpful for early-stage founders on a budget): https://draft.dev/learn/low-cost-marketing-ideas